The UK's No 1 Technology Retailing Consultancy

aboutToday's complex retail arena makes it hard to deliver a unique product message to the market, to make your brand stand out from the crowd. 

Traditional marketing campaigns focus on advertising and PR to get the message across, but it's now harder than ever to differentiate your product where it really counts, at the point of sale. Channel Advantage provides a full range of programmes designed to make your products stand out from the crowd and lift your retail sales.

By using tried and tested programs developed specifically for the technology marketplace, we can transform lacklustre retail sales and deliver fresh and exciting ways to get your product noticed.

We can build a cost effective, tailored campaign for your needs no matter which technology sector you serve - mobile, games, computer or consumer.

We're a consultancy that believes in getting our hands dirty!

  • Case Studies

    As part of the massive pre-launch reseller training programme for Microsoft's Windows Vista, Channel Advantage was tasked with brining together three leading technology brands - Microsoft, Intel and HP - to create an informative scenario-based training programme designed to...

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  • Testimonials

    "Channel Advantage has enabled us to gain a better insight into our retail markets. With their extensive geographical coverage and tailor-made call structures they have made it possible for us to monitor all aspects of our retail business across all...

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2006 - Field Marketing Awards, Most Effective In-Store Demo, Brand Performer

2007 - Field Marketing Awards, Most Innovative Campaign